Why Thule Dog Crate? The Brand Behind the Allax and Why It Matters for Your Dog
- Samantha Scarborough
- 1 day ago
- 5 min read
Updated: 9 hours ago
By Samantha Scarborough | Professional Dog Trainer & Authorized Thule Dealer | Kannapolis, NC
When I tell customers I'm now an authorized Thule dealer, I get one of two reactions. Either they immediately know the brand and get excited, or they ask, "Who is Thule?"
If you're in the second group, this post is for you.
Because when you're spending over a thousand dollars on a dog crate, you deserve to know exactly who made it, why they made it the way they did, and whether the brand behind it has earned that price tag.
Spoiler: it has.
Thule Has Been Engineering Safety Since 1942
Thule was founded in 1942 by Erik Thulin, a devoted outdoorsman who started the company in Hillerstorp, Sweden, making fishing gear for fellow nature lovers. Thule Group From those humble beginnings, the company spent the next several decades solving one problem: how do you safely transport the things you care about?
By the 1960s, Thule had shifted its focus to car-related products, introducing its first ski rack in 1962 Thule Group — and the brand that outdoor enthusiasts around the world now recognize was born.
Over the following decades, Thule became the global standard for transporting gear on vehicles. Roof racks. Cargo boxes. Bike carriers. Kayak mounts. The company built its entire ethos around Swedish design principles of simplicity, durability, and trust. Field Mag
That's not marketing language. That's 80-plus years of engineering decisions, all pointed in the same direction.
The Thule Test Center: Where Products Earn Their Reputation
One thing that sets Thule apart from most gear brands is that they don't outsource their safety standards to a single certification body and call it a day.
At the Thule Test Center, products are pushed through extreme conditions — desert heat, arctic cold, crash tests, and UV exposure — with over 25 proprietary Thule standards that far exceed general industry requirements. Thule
That means by the time a Thule product reaches your hands, it has already survived conditions most gear will never encounter. The Allax in particular was crash tested in Thule's own Test Center and independently certified by TÜV SÜD — one of the world's most respected third-party testing organizations. Thule
As a dog trainer, that matters enormously to me. I've seen what happens when gear fails. I don't carry products that haven't proven themselves before they get to my customers.
So Why Did Thule Enter the Dog Crate Market?

Thule entered the world of dogs with the Thule Allax — a smartly designed car dog crate built to withstand even the toughest crash tests. Thule Group It wasn't a random product extension. It was a direct application of everything Thule already knew about vehicle safety, cargo security, and precision engineering — applied to the one passenger most people completely overlook when it comes to crash protection.
The result is a crate that thinks like a car part, not a pet product. The crumple zone. The gas-dampened door. The emergency escape hatch. The adjustable depth. None of these are features you stumble into. Thule's product development process involves state-of-the-art simulations alongside real-world field testing Field Mag — and the Allax reflects every bit of that.
What It Means to Be an Authorized Thule Dealer
Not everyone can sell Thule. Authorized dealers are vetted, and that matters to you as a buyer for a few reasons.
When you purchase a Thule Allax through A Dog's Life Inc., you're getting a product covered by Thule's manufacturer warranty. The Thule Allax is covered by the Thule Lifetime Limited Warranty Volkswagen Parts — something that only applies when you buy through an authorized source.
You're also getting someone who actually knows the product. I'm not a warehouse fulfillment center. I carry the Allax because I evaluated it, compared it to everything else on the market, and decided it was worth putting my name behind. When you have a question about sizing, vehicle fit, or installation, you're getting a direct answer from someone who has hands-on experience with the crate — not a chatbot pulling from a FAQ page.
If you're local to the Kannapolis or Charlotte, NC area, you can also select Local Pickup under Delivery Options at checkout at adogslifeinc.shop. I'll personally help you fit and install the crate in your vehicle when you arrive.
Thule Isn't Just a Dog Crate Company — It's the Right Company to Make a Dog Crate
Here's what I tell customers who ask why I chose Thule over other options on the market:
Any company can make a dog crate. Very few companies have spent 80 years engineering vehicle safety products, built their own crash testing facility, and developed proprietary standards that exceed industry requirements. The Allax exists because Thule applied all of that expertise to a problem the pet industry had largely ignored — what actually happens to your dog in a collision.
That's not a product decision. That's a values decision. And it lines up exactly with why I got into this business in the first place.
Frequently Asked Questions About Thule and the Thule Allax
Is Thule a reputable brand?
Thule is a Swedish brand that has been engineering safety and transport products since 1942. They are one of the most recognized names in outdoor and vehicle gear worldwide, known for roof racks, cargo boxes, bike carriers, and now dog crates. Their products are tested at their own facility in Hillerstorp, Sweden, and certified by independent third-party organizations including TÜV SÜD.
Where is Thule made?
Thule was founded in Hillerstorp, Sweden, where their headquarters and primary test center remain today. The brand operates production facilities globally while maintaining their Swedish engineering and design standards across all product lines.
Is the Thule Allax worth the price?
If you're an SUV owner who travels regularly with your dog and crash-tested safety is a priority, yes. The Allax is purpose-built for vehicle use, independently crash certified, engineered with a crumple zone that protects both your dog and your passengers, and built from materials designed to last. It is a premium investment — and it performs like one.
Where can I buy the Thule Allax near Charlotte, NC?
A Dog's Life Inc. in Kannapolis, NC is an authorized Thule dealer serving the greater Charlotte area, including Concord, Mooresville, Salisbury, and Huntersville. Shop at adogslifeinc.shop or select Local Pickup at checkout to pick up in Kannapolis.
Does the Thule Allax come with a warranty?
Yes. The Thule Allax is covered by the Thule Lifetime Limited Warranty when purchased through an authorized dealer.
What sizes does the Thule Allax come in?
The Allax is available in XS, S, M, L, and XL, with Compact versions for vehicles with sloping cargo areas and Double configurations for multi-dog households. Size is determined by your dog's wither height — measured from the floor to the top of the shoulder blades. Not sure which size you need? Call or text 704-774-6326 and I'll walk you through it.
Ready to Experience the Thule Difference?

Browse our Thule Allax collection at adogslifeinc.shop. If you have questions about sizing or fit before you order, let's talk first.
Call or text: 704-774-6326 Email: office@adogslifetraining.com
About the Author: Samantha Scarborough is a professional dog trainer and authorized dealer for RuffLand Kennels and Thule dog gear, based in Kannapolis, NC. She has been training dogs professionally since 2010 and specializes in helping clients choose the right safety equipment for travel and adventure. When she's not working with dogs, you'll find her on dog-friendly trails somewhere in the Charlotte area.

